We blog about People Stuff, Mind Stuff, Writing Stuff and Online Stuff. Do you know what we love even more than blogging? Comments. We double dare you!
Is Multiple Intelligence Just a Theory? Well, it turns out that some people are better suited to some jobs than others. Who knew?! For example, how’d you feel if someone told you that you had to sell 49 mortgages in one week? I once tried to be a Youth Worker,...read more
Our Information Age has created a knowledge economy. Some prefer to call it a learning economy because knowledge is useless unless we know it and can apply it. So you’d think that training would be the major service of our time. Sadly, that isn’t the case....read more
May is Get Caught Reading Month. We’re focusing our attention on the art of writing for business, something we both do and teach. Here is a list of the words and phrases that anyone who writes for business purposes needs to know. I’ve ordered it...read more
Customer Personas are funny things. Like lots of professional documentation, and immediately filed under Forgotten. If imprecise or dated, they can restrict and mislead your people, everyone from PR, marketing, website developers, copywriters. What is a Customer...read more
We listen to lots of speakers, trainers, coaches writers and managers. Many of them use big words, business jargon and technical jargon to impress or bamboozle their audience. This blog post looks at the small, everyday words that have the biggest impact. I’m...read more
Did you know that May is Get Caught Reading Month? In honour of this great event, I want to highlight a few helpful business writing trends that impact everyone who writes in this context. I will link each thread to a relevant book review, so that you can read for...read more